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SOURCE Dian Griesel Int'l
Dian Griesel, Ph.D. Urges Companies to Issue a Consistent Stream of Fact-Driven News to Ensure Their Reputations as Vital Market Players
NEW YORK and WASHINGTON, Conn., Sept. 17, 2013 /PRNewswire/ -- In the world of business, branding oneself as a "survivor" of various challenges is unwise-because it ignores the fact that all challenges are actually lessons to be mastered, according to Dian Griesel, Ph.D., founder and president of Dian Griesel Int'l. (DGI), a full-service, integrated corporate communications firm.
"If you are not living your business on a daily basis-truly embracing each challenge as a lesson to be mastered-don't be surprised if your business is struggling," said Griesel. "Business...is and always will be a series of challenges. This is guaranteed."
Griesel notes that a "best practice" business strategy is to keep one's potential customers, investors and employees informed of one's enthusiasm for business. A consistent stream of high-quality, fact-driven news can help accomplish these goals; news can brand one's company as a vital market player, presenting its executive leadership as industry experts and reinforcing the company's image as a trusted information resource.
Griesel shared her perspectives on the importance of embracing business challenges as positive lessons in a blog post on the DGI website. To read the post in its entirety, please visit the following link:
About Dian Griesel Int'l.
With an amazing track record of success, Dian Griesel Int'l. (DGI) is a unique public relations firm. Like no other™, DGI creates precise content tailored to specific client needs that resonates with desired audiences. Ever focused on building reputations and brands, DGI's crafted messages are placed by using a variety of traditional and new media channels. More at: www.DGIcomm.com.
Dian Griesel Int'l.
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