Sears Outdoor Living Debuts "Celebrity Challenge," A New Web Series Starring Ty Pennington And America's Favorite Bachelor Couple - CW15 - OMAHA

Sears Outdoor Living Debuts "Celebrity Challenge," A New Web Series Starring Ty Pennington And America's Favorite Bachelor Couple

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SOURCE Sears, Roebuck and Co.

Follow the Journey as Sean and Catherine Lowe Receive a Patio Makeover, Compliments of Sears, Shop Your Way and Kenmore

HOFFMAN ESTATES, Ill., May 21, 2014 /PRNewswire/ -- "America's favorite bachelor couple," Sean and Catherine Lowe, who caught the nation's attention after finding love on a hit reality show, are now enlisting the help of Sears celebrity designer, Ty Pennington, fans from across the country and Shop Your Way members to design the patio of the couple's new home via this web series from Sears outdoor living.

Look who dropped in on America’s Favorite Bachelor Couple – Sean and Catherine Lowe get a surprise visit from designer Ty Pennington, who helped the couple solve their patio design dilemma. Sean wants a “manly” space while Catherine prefers something “chic”. Watch the journey unfold during a web series airing on sears.com/outdoorliving.

"We've been in our new house in Dallas a month so it's pretty empty right now; we're looking forward to making it a home. While we have similar tastes designing the inside of our home, when it comes to outdoors Catherine and I have different styles and goals," said Sean Lowe. "I like things to be a bit more "manly" – a place where my guy friends will want to hang out with me and grill steaks. Catherine is looking for something chic and sophisticated – more of a family entertaining space. We can't wait to see what Ty and the rest of America recommend!"

"We are so thankful for what Sears outdoor living, Shop Your Way, Kenmore and Ty are doing for us," said Catherine Lowe. "With the warm Dallas weather, our outdoor space is something we can use just about year-round. It's just as important for entertaining as our indoor living area."

In addition to the "Celebrity Challenge" web series – Sears outdoor living has created an online hub where members can:

  • Watch all eight episodes and vote for the patio and grill products they think best suit Sean and Catherine's needs
  • Enter the sweepstakes to win Shop Your Way points and outdoor living products
  • Learn about other Sears outdoor living products and features

"I visited Sean and Catherine in Dallas recently to chat about their likes and dislikes when it comes to outdoor decor. I think I have a pretty good idea of what they are looking for, but need America's help," said Ty Pennington. "Join me and my friends from Sears each week and follow this exciting journey and outdoor transformation."  

Sears has a great selection of outdoor living collections and grills at Sean and Catherine's disposal, including collections from Ty Pennington Style, Grand Resort, La-Z-Boy Outdoor, Kenmore and Kenmore Elite®

Check out www.sears.com/outdoorliving to follow the transformation reality style with Ty, Sean and Catherine and for a chance to participate in the design experience.  Join in the conversation by using the hashtag #outdoorliving.

About Shop Your Way
Shop Your Way is a free and instant member-based loyalty program and social shopping community that offers rewards, personalized services and a unique experience. The integrated retail platform creates new convenience for members by connecting all of the ways to shop – in store, at home, online and by phone. Members can browse, review and purchase items, create custom wish lists to share with friends and family, seek advice and enter amazing daily sweepstakes. In addition, Shop Your Way offers members access to exclusive celebrity brand pages including Adam Levine and Nicki Minaj. Members can also earn and redeem points based on purchases and tracking healthy movement through fitstudio.com Points for Progress program.

There is no minimum required for Shop Your Way members to redeem points and points can be used toward purchases across countless product categories. Download the free Shop Your Way app available on iTunes or Google Play.

About Sears, Roebuck and Co.
Sears, Roebuck and Co., a wholly owned subsidiary of Sears Holdings Corporation (NASDAQ: SHLD), is a leading integrated retailer providing merchandise and related services and is part of Shop Your Way, a social shopping experience where members have the ability to earn points and receive benefits across a wide variety of physical and digital formats through shopyourway.com. Sears, Roebuck offers its wide range of home merchandise, apparel and automotive products and services through more than 1,320 Sears-branded and affiliated stores in the United States and Canada, which includes more than 790 Full-line and more than 50 specialty stores in the U.S. Sears, Roebuck also offers a variety of merchandise and services through sears.com, landsend.com and specialty catalogs. Sears, Roebuck offers consumers leading proprietary brands including Kenmore, Craftsman, and DieHard -- among the most trusted and preferred brands in the U.S. The company is the nation's largest provider of home services, with more than 14 million service and installation calls made annually. For more information, visit the Sears, Roebuck website at www.sears.com or the Sears Holdings Corporation website at www.searsholdings.com.

Contact Information:
Larry Costello
Sears Holdings Corp.
(847) 286-9036
Larry.Costello@searshc.com

Amanda Coyne
Zeno Group for Sears
(312) 245-0170
Amanda.Coyne@zenogroup.com 

Sears Outdoor Living Celebrity Challenge

 

Designer Ty Pennington visits with America’s Favorite Bachelor Couple, Sean and Catherine Lowe during a recent trip to their Dallas home, where he designed their outdoor living space. It’s part of a web series called “Sears Outdoor Living Celebrity Challenge”. Check it out at sears.com/outdoorliving.

 

Sears celebrity designer Ty Pennington admires his work after making over the patio for America’s Favorite Bachelor Couple, Sean and Catherine Lowe. The makeover from drab to fab is captured in a new web series sponsored by Sears Outdoor Living. Watch it at sears.com/outdoorliving.

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